Welcome to Sustain WP, a limited podcast series about digital sustainability and WordPress. I’m your host Nahuai Badiola and in this episode I will be talking about what we can do to make WordPress events more sustainable with 5 amazing guests.
In the first episodes we introduced the 3 pillars of sustainability and in this episode we will use those lenses to explore what we can do better on WordPress events.
All the guests were already introduced on previous episodes so I’ll just mention their name. Remember that you can see more info about them in the show notes.
First I talk with 3 WordCamp organizers. During the conversation with them I mention the document with guidelines to create more sustainable events that we are creating at the Sustainability Team.
I start asking Juan Hernando, lead organizer of WordCamp Europe 2024, what they have in mind to make the event as sustainable as posible. He mentions quite a lot of interesting things, like promote traveling by train, prioritize local companies to have a positive impact in the local community and economy. In other hand, also try to avoid plastic and reduce waste, and all this also been economically sustainable since this events usually have a tight budget.
Birgit Olzem, organizer of WordCamp Germany, also talks about the compromises that you have to do sometimes to meet sustainability requirements. Also how they try to promote reusable utilities, avoid plastic, reduce printing and swag, reducing the waste as much as possible.
We also talk about promoting traveling by train, for the upcoming WordCamp Europe in Torino. Related to this, this is the link with information of train routes already put in place by Choo-choo travel company for the upcoming WordCamp Europe.
We travel from Europe to US to hear from Julia Golomb, who has been one of the lead organizers of the WordCamp US and Community Summit. She reflects on the importance of embedding sustainability from the beginning.
She also thinks that some token sustainability actions may be don’t have as much impact as we would expect.
We also talked about the interest of some sponsors to do better in terms of sustainability.
Nora Ferreirós talks about the importance of in person events and how we can improve them, environmentally, doing small changes. For example, changing the event register form to use opt-out by default, for t-shirts or even the swag or make the merchandising more reusable by design.
Courtney Robertson mentions the cultural differences of what eco-friendly means, also suggest to reduce the swag and mentions that the CHAOSS community have metrics on DEIB to ensure that events are meeting some social standards.
Talking about the social part of creating a community, Julia Golomb shares her experience with WordCamp and Meetup organizers in Uganda. They created an event focused on students with the aim of creating job opportunities. We also reflect on how the community it’s getting older, that we should attract new generations and WordPress events are a great opportunity.
To end the guests interventions Julia shares how talking about this topics helps to start thinking more proactively and can plant seeds for future events.
I hope you also find these conversations thought provoking.
Summary
As usual the guests shared a lot of good ideas, covering a lot of ground and the 3 pillars, so I’ll try to summarize the main points.
In the environmental part there were common points that all the guest mentioned, like promote traveling by train, avoiding single-use plastics or reducing waste. Inside later there are a lot of things we can do, from opting-out items on the event register form (like the t-shirts or the swag) to reducing printed items or minimize the physical swag from sponsors.
In this sense, we talked about the importance of finding a balance between sponsors been more sustainable but still have an impact on event attendants and how there is a lot of room to innovate in this area.
Overall, new ideas can have a big impact on future events and applying them on flagship events could serve as example to smaller events. All this without forgetting about the fact that all the events are organized by volunteers and have a tight budget. We should keep it in mind and try to improve things with time but without burden ourselves with unrealistic objectives.
Also, the main objective of WordPress events it’s to strengthen the links between the community. For that reason we should promote having a diverse group of people and having some metrics on DEIB can help to meet some objetives.
In this sense, we also reflected on how the community it’s getting older, the fact that we should attract new generations and how WordPress events are a great opportunity to do it.
Finally, talking about how we can make WordPress events more sustainable helps to, raise awareness, bring new ideas and move them forward.
Here we only mentioned some of the ideas that are in the guidelines we are working on. So if you want to see all of them or you want to share a new one you can do it going the collaborative document.
Resources
- Guidelines to make WordPress events more sustainable (Collaborative GDoc – WP Sustainability Team)
- Roadmap for the WordPress Sustainability Team
- CHAOSS community
- CHAOSS community podcast
- CHAOSS community metrics
- WordCamp Europe 2024
- WordCamp Europe 2024 train routes (Choo-Choo travel agency)
Transcript
Audio transcript
00:00:13 Nahuai Badiola
Welcome to Sustain WP, a limited podcast series about digital sustainability and WordPress. I’m your host NahuaiBadiola and in this episode I will be talking about what we can do to make WordPress events more sustainable with 5 amazing guests.
In the first episodes we introduced the 3 pillars of sustainability and in this episode we will use those lenses to explore what we can do better on WordPress events.
All the guests were already introduced on previous episodes so I’ll just mention their name. Remember that you can see more info about them in the show notes.
First I talk with 3 WordCamp organizers.
00:00:53 Nahuai Badiola
During the conversation with them I mention the document with guidelines to create more sustainable events that weare creating at the Sustainability Team.
I start asking Juan Hernando, lead organizer of WordCamp Europe 2024, what they have in mind to make the eventas sustainable as posible. He mentions quite a lot of interesting things, like promote traveling by train, prioritize local companies to have a positive impact in the local community and economy. In other hand, also try to avoid plastic and reduce waste, and all this also been economically sustainable since this events usually have a tight budget.
00:01:40 Juan Hernando
WordCamp Europe has been working for several years to be as sustainable an event as possible and we will continue to do so.
00:01:51 Juan Hernando
There are certain problems that they they do not have a a simple solution like. I mean it’s a continental event. Even a global event, and every year is in a different city, a different country.
00:02:07 Juan Hernando
So, like the transport for thousands of attendees, speakers, volunteers, sponsors, it’s not that easy to solve. Like, forexample, in as a organizer of a local war camp.
00:02:23 Juan Hernando
We’ve done our 4th edition and it’s always the same place, same vendors, so we can improve from year to year. Learning from our mistakes or new ideas or whatever we think in work in Europe. That’s not the case anyway.
00:02:43 Juan Hernando
In 2024, the event will be held in in Torino in Italy and we want to encourage train travel to the event. We know that noteveryone will be able to make it, but at least we want to explain all the options to get there and try to raise that.
00:03:02 Juan Hernando
Awareness abit more.
00:03:05 Juan Hernando
And apart from that, as always we we prioritize working with local companies for filtering, for printing, for rental ofmaterials. We always look for companies with official certificates regarding sustainability and who are aware of the.
00:03:27 Juan Hernando
That happen at every event, especially with catering, but also with the with the swag and the Explore area and and.
00:03:38 Juan Hernando
This is good and also we think that collaborating with the local economy and and making the impact of the eventpositive in the city that hosts us is is important because.
00:03:52 Juan Hernando
It’s great that we move from year to year to different places, but we are also helping the the local economy where notjust the hotels and restaurants, which of course happens but also the companies that that work there, it would be cheaper for us to work.
00:04:12 Juan Hernando
Work with the same companies in some different countries, but we we prefer to help the the local economy there.
00:04:23 Juan Hernando
And also I don’t know for for example in terms of catering. Of course the avoid using plastic using water coolers, donate leftovers to charity or create menus without so much meat.
00:04:43 Juan Hernando
Is something that we are thinking of. We have been thinking this last.
00:04:50 Juan Hernando
And also for the swag you try to to work with organic materials. We try to avoid printing maps or printing individual schedules. We try to recycle all the large printed elements. I don’t know the the sponsors.
00:05:10 Juan Hernando
Area we use modular booths, all the structures and the walls are reused.
00:05:17 Juan Hernando
All, and we encourage the sponsors to use screens instead of printed materials that end up we all know we’ve all beento work camps or events and then you have so many Flyers that it’s like.
00:05:35 Juan Hernando
Do we really need this? Yeah.
00:05:37 Nahuai Badiola
OK.
00:05:38 Juan Hernando
This be an an an e-mail.
00:05:41 Juan Hernando
But anyway we we try to do everything with a tight budget, we would love to do cooler things, but we are alsoeconomic responsible because we have to be very careful with the money from the sponsors and from the tickets. So we we we don’t have.
00:06:01 Juan Hernando
Like infinite money for for our events and also we worked with a team of volunteers. So we have to take care of them.
00:06:13 Juan Hernando
But we are always open to new ideas, new tips, and that’s the beauty of working with a large team with such diverse people, different backgrounds, nationalities, different concerns. So sometimes a small idea that someone has can turninto something huge in terms of sustainability for the future.
00:06:35 Juan Hernando
Not just only for the event of this year, but for the rest of the events for the rest of.
00:06:40 Juan Hernando
Work on Europe, but also.
00:06:42 Juan Hernando
We are a mirror where other local work camps look, so if you have these ideas, which is more possible because wehave 10s of organizers from all over the world, we have volunteers from all over the world.
00:07:01 Juan Hernando
It’s easy to have and also we have more budget, so maybe we can test something or try new things and then.
00:07:12 Juan Hernando
There we have thousands of people coming and then they are going back to their home and they can think of, hey, wesaw this. We saw them doing this.
00:07:23 Juan Hernando
Let’s try this at home and that’s the way we we can spread. So every small effort we do.
00:07:31 Juan Hernando
Can have a huge impact.
00:07:34 Nahuai Badiola
That’s great to hear. And indeed, some of the ideas that you already share are written in the in a document that we are preparing as sustainability team. So if you were inspired by the Pan’s word words and want to, yeah, just bring new ideas or see which ideas are already.
00:07:53 Nahuai Badiola
There, please join the the the slack channel of the Sustainability team and we will share with you the the document isopen where I want to contribute and that that was one of the first efforts that we started to do as as initiative and thenas an official team and I think we have a lot of room room for improvement.
00:08:13 Nahuai Badiola
And a lot of ideas can be.
00:08:15 Nahuai Badiola
Put there and then if there is budget and there is enough energy and time from the volunteers organizers to to carrythem, I think that could be a a really nice and I totally agree with you that if you go to a work camp and you like howthey manage some part.
00:08:35 Nahuai Badiola
Maybe when you go home you can say, OK, I will try to do this or in my meet up on in the next work camp in the city, yeah.
00:08:44 Juan Hernando
The good thing is that you don’t have to do 100% of the things.
00:08:49 Juan Hernando
So if you get one idea which is cool and you can adapt it to your local event, that could be nice. I mean it’s better todo.
00:09:02 Juan Hernando
Small step.
00:09:05 Juan Hernando
Yeah, because many people are always like this is.
00:09:09 Juan Hernando
Or all or nothing. And no, it’s we have to keep walking small steps. Sometimes we will do like 2 steps in One Directionand then one in the other one. It doesn’t matter. The thing is that we keep walking and we keep inspiring people.
00:09:29 Juan Hernando
And in the events it’s great because you have hundreds of people that you really don’t know their backgrounds. Youdon’t know where they are coming from.
00:09:39 Juan Hernando
But they can.
00:09:39 Juan Hernando
Get those ideas and I think that’s very, very powerful and that’s why we have to take care of our events, of ourorganizers and of our volunteers.
00:09:51 Juan Hernando
Because they are spreading the word of something very, very powerful.
00:09:56 Nahuai Badiola
Birgit Olzem, organizer of WordCamp Germany, also talks about the compromises that you have to do sometimes tomeet sustainability requirements. Also how they try to promote reusable utilities, avoid plastic, reduce printing and swag, reducing the waste as much as possible.
00:10:12 Nahuai Badiola
We also talk about promoting traveling by train, for the upcoming WordCamp Europe in Torino. Related to this, this isthe link with information of train routes already put in place by Choo-choo travel company for the upcoming WordCampEurope.
00:10:32 Birgit Olzem
For events, it’s kind of tricky because.
00:10:40 Birgit Olzem
Currently I’m I’m organizing with Camp Germany and it’s unfortunately on the sustainability and environmentalenvironmental sustainability, not that ideal location from from a perspective of travel.
00:11:01 Birgit Olzem
Travel back. We have a train rail station in our town, but it was flooded 2 years ago and they’re still under construction, so they needed to be replaced by bus. So it’s kind of difficult to accommodate.
00:11:20 Birgit Olzem
This and.
00:11:22 Birgit Olzem
But also to be cost efficient. So originally what Camp Germany was planned for Munich, but it was astronomical highin costs. And so we looked for other opportunities and my small hometown really.
00:11:42 Birgit Olzem
Nice touristy area and but it’s we need to make sure that we cover other parts in term of sustainability for our reusable dishes.
00:11:56 Birgit Olzem
Cups don’t use plastic or to go cups, for instance just.
00:12:06 Birgit Olzem
Being there and have some kind of yeah reusable dishes and and and and utilities, we try to avoid to print too muchmaterial and provide it more on digital terms.
00:12:24 Birgit Olzem
But also to make sure that no resources are overly wasted. So making sure that you have the right number ofattendees so that you don’t have too much food waste at the end of the event provide.
00:12:43 Birgit Olzem
Food in reusable containers on a buffet style, for instance, so that not every food is single packed so that you don’thave too much waste at the end of the event.
00:12:58 Birgit Olzem
So let the thoughts and and there’s a lot of more we can elaborate on that. But but thinking about this is reallyimportant that you yeah, when you start a WordPress event is it a webcam? Is it a meet up group on on a week, on a monthly basis you can also always think about.
00:13:18 Birgit Olzem
How can we make it more resourceful and and how do we not produce too much waste?
00:13:29 Birgit Olzem
But also, how can the people come to the Media Group or to the work camp travelling? You are also working on howon a sustainability team on to recommend travel by train for instance to a flex ship event like Whitcomb Europe nextyear in Torino.
00:13:50 Birgit Olzem
There’s not always avoidable to travel by plane or by car, but to create and raise awareness about other ways to travelto work.
00:14:03 Birgit Olzem
But also I like the focus on the WordPress project itself and the Community team to encourage local meet up groups torun local workers events and attract more the people who don’t need to travel long distances to focus more on the.
00:14:23 Birgit Olzem
Local and regional area to attract attendees instead of.
00:14:30 Birgit Olzem
Flying around the world to attend bigger flagship events and but ought to create more focused events like.
00:14:41 Birgit Olzem
Well, think about running a community day only focusing on sustainability or accessibility. So there are so many ideas we can improve on. We are also discussing on reducing the swag.
00:15:02 Birgit Olzem
And focusing more on swag, which is more reuse.
00:15:06 Birgit Olzem
Or have a longer impact, but also reduce the plastic. For instance, instead of providing gifts for speakers which are more wasteful, focus on what can they use more often and doesn’t provide into the.
00:15:26 Birgit Olzem
Plastic pollution on the landfills, for instance.
00:15:31 Birgit Olzem
And there are so many thoughts, and I’m really happy and glad about that. Our organizing team for what Kim, Germany has a really deep root into being sustainable and have an yeah.
00:15:49 Birgit Olzem
No awareness of this. We can’t accommodate everything we would like to, at least as I said, the thought are deeplyand deeply discussed. How can we accommodate that? Yeah, yeah.
00:16:08 Birgit Olzem
As we said, we can’t accommodate every aspect and ideas, but we can at least try our best in our abilities.
00:16:17 Birgit Olzem
To do so.
00:16:18 Nahuai Badiola
Yeah, yeah. I think we have to promote this idea of try to do your best. So don’t don’t suffer because you are not ableto accommodate all the good ideas that are written somewhere or someone is telling you.
00:16:33 Nahuai Badiola
Like there there is going to be constraints always also we are volunteers there there there is a budget that economicbudget that is not going to be super high because it doesn’t make sense either. So just try try to just pick the ideas thatare you are able to to accommodate and the others.
00:16:54 Nahuai Badiola
You say maybe next year or whatever is the next, the next event.
00:16:59 Nahuai Badiola
We travel from Europe to US to hear from Julia Golomb, who has been one of the lead organizers of the WordCampUS and Community Summit. She reflects on the importance of embedding sustainability from the beginning.
She also thinks that some token sustainability actions may be don’t have as much impact as we would expect.
We also talked about the interest of some sponsors to do better in terms of sustainability.
00:17:28 Julia Golomb
Biggest thought that I have around.
00:17:31 Julia Golomb
Organizing events in WordPress and how sustainability could be more integrated.
00:17:37 Julia Golomb
Is this idea of embedding that perspective from the very beginning of the organizing process? Because I thinksustainability.
00:17:48 Julia Golomb
As a as a word camp organizer, the Community Summit organizer sustainability is a bit of an afterthought. It’ssomething that for word camp US and the Community summit.
00:18:01 Julia Golomb
We don’t want to be wasteful. Certainly we don’t want to be wasteful, and so we we do think with a very basicsustainability lens.
00:18:12 Julia Golomb
It’s not baked into the DNA or I’ll speak for this past year.
00:18:17 Julia Golomb
Sustainability was not baked into the DNA of the Community summit or word camp US from the start of the organizingprocess.
00:18:26 Julia Golomb
This, and I’ll hold that up in contrast to accessibility, which this year we decided it’s so important, accessibility is so important for WordPress events. And so we realized that rather than.
00:18:43 Julia Golomb
Making accessibility.
00:18:46 Julia Golomb
An afterthought or something that we try to implement towards the end of the organizing process. Instead, we wouldhave an accessibility team as part of the word camp US organizing team, and that accessibility team.
00:19:00 Julia Golomb
Would be working cross functionally with all of the other organizing teams that are part of word camp US organizing toensure that accessibility is embedded in programming and is embedded in.
00:19:14 Julia Golomb
Communications and is embedded in.
00:19:18 Julia Golomb
The sponsor, the way that the sponsor team operates.
00:19:22 Julia Golomb
And I think something similar for sustainability would be really, really impactful for organizing WordPress events if wehad one or two folks on the organizing team who from the very beginning are there to.
00:19:37 Julia Golomb
Operate from the sustainability lens and work with all of the other organizing teams to help them think things through.
00:19:44 Julia Golomb
Through a sustainability lens that would be so impactful.
00:19:50 Nahuai Badiola
Yeah, I I could not agree more with it. I think maybe there could be like two different.
00:19:58 Nahuai Badiola
Status of of of work. Umm. So for flagships like US or Europe, I see a lot of sense of having people that they are justcommitted to take those guidelines that are hopefully already written and and finalized for the for the next one. And they go through it and say OK we can.
00:20:18 Nahuai Badiola
We could do this or that or whatever, and maybe for a smaller town work camps.
00:20:24 Nahuai Badiola
Someone could just grab the the guidelines. Maybe you don’t have enough people to have an independent team, butmaybe they can just use those guidelines and put into context and say, OK, we could achieve this and maybe not thismaybe next year could we could go with them.
00:20:45 Nahuai Badiola
Because as I talk also with other guests.
00:20:48 Nahuai Badiola
Sustainability is it as a gradient, so you are not going to be able to be sustainable, just point. It’s not. You are going tobe a little bit more sustainable if you put some effort and care. So yeah, I think we can go in that direction. Ohhplease.
00:21:06 Julia Golomb
Yes, there’s there’s another thing that I.
00:21:12 Julia Golomb
Would encourage.
00:21:14 Julia Golomb
Event organizers to consider, which is there are.
00:21:17 Julia Golomb
A lot of.
00:21:21 Julia Golomb
That are kind of token sustainability actions that don’t actually have a meaning don’t actually have a meaningfulimpact, for example.
00:21:34 Julia Golomb
I think of course tote bags and water bottles are great swag. They can be great swag.
00:21:40 Julia Golomb
And I would never I I don’t want to.
00:21:44 Julia Golomb
Squash anybody’s passion about having water bottles and tote bags as swag because people are like, oh, tote bags, they’re reusable. It’s better than using plastic bags or water bottles, they’re reusable. It encourages people not to use disposable water bottles, which is both of which are true.
00:22:00 Julia Golomb
However, I view those.
00:22:01 Julia Golomb
Kind of like recycling as important, yet in this scheme of sustainability.
00:22:08 Julia Golomb
Pretty small or token steps, whereas thinking about the amount of air travel.
00:22:16 Julia Golomb
That happens to bring people from all over the world in order to attend word camp. US I would. I would guess. I wouldexpect that that is where the majority of our.
00:22:28 Julia Golomb
Environmental impact comes from is from the air. The all of the carbon that is emitted through our.
00:22:32 Nahuai Badiola
It it does, it does that there are. There are some studies that, yeah, maybe sometimes it’s even 90% of it is trouble, butit’s a tricky tricky not not metric. Tricky thing to tackle because also if it’s a flagship, maybe it has some sense to to.
00:22:33 Julia Golomb
Air travel.
00:22:52 Nahuai Badiola
Just meet with people once every year or something like that, but also going back to the really good point of tote bags and.
00:23:03 Nahuai Badiola
Bottles. It’s like before recycle. You should reduce. So maybe we don’t need to have, so I I see like a great idea havinga recyclable border bottle, water, water bottle. But maybe you can bring your own, as I usually do.
00:23:22 Nahuai Badiola
I have one great from the 2020 no 20/20/22 yeah, 2020. There was no work in Europe 2022.
00:23:31 Nahuai Badiola
And it’s great. And bring it to the rest of the work. And so one of the things we are working on, it’s already documentedis the the register form, it’s really important and can really have an impact. So if you opt out by default.
00:23:47 Nahuai Badiola
If there is a bottled water is opt out and they have to opt in, it’s better. And with this you can go with the swag. You can go with the T-shirt. You can go even with the lanyard if you because some of us we have.
00:23:59 Julia Golomb
I could not agree more.
00:24:03 Julia Golomb
And that this is actually something that that the attendee experience team did.
00:24:09 Julia Golomb
Consider for word camp US. They wanted T-shirts to be opt in. In fact, they thought about doing away with T-shirtsaltogether, but realized that on the registration form, which had been opened months earlier.
00:24:27 Julia Golomb
That they had said we’ll be providing attendees with T-shirts. Please let us know your size so that promise had alreadybeen.
00:24:33 Julia Golomb
Made to attendees so they felt like they couldn’t go back on their promise.
00:24:40 Julia Golomb
However, this is something that having learned from this round of word camp, US organizing experience in 2023 willcarry forward to 2024 and and.
00:24:52 Julia Golomb
Take note that we want attendees. We want to ask attendees to opt in to.
00:24:57 Julia Golomb
The word camp UST shirt rather than just assuming that everybody wants 1.
00:25:03 Julia Golomb
Yeah, and my my.
00:25:04 Julia Golomb
Sense is that word camp organizers really do care that there’s a fairly universal recognition that sustainedenvironmental sustainability is important, and that word camps have a key role to play in that. And so there’s a desire. It’s not like organizers say, oh, we don’t care about this. It’s simply that.
00:25:23 Julia Golomb
On our plate of so many different.
00:25:27 Julia Golomb
Things to take care of leading up toward camp US. IT sustainability currently tends to fall towards the bottom.
00:25:35 Nahuai Badiola
Yeah. Yeah, yeah, that that’s why we have to do it as easy as possible to people that is already willing to to makesome improvements. Yes, indeed. In in in the contributor tables that I’ve been running also with.
00:25:48 Nahuai Badiola
Signora, there is quite a lot of interest from part of the sponsors also on how they can do better and that’s super niceto hear, but because that’s another tricky part because you want to cut down the the waste or the salt that they are bringing, but you don’t want to reduce the impact they have.
00:26:09 Nahuai Badiola
In people because they are paying for it. So it’s nice to see that there are several sponsors that came to the table withsaying, OK, we have some ideas and maybe we could do like I don’t know more games or experience things duringthe the work camp so that the people bring bring.
00:26:28 Nahuai Badiola
Back to home like an experience and not maybe a coffee mug that we have a lot of of T-shirt that we have even more than, yeah.
00:26:39 Julia Golomb
Yeah, I I know that. I don’t remember which sponsor it was, but at word camp US, there was a sponsor that rather thangiving away slag was giving away a donation to an organization. So there’s something, an invitation to.
00:26:57 Julia Golomb
Write down your e-mail address or sign up for their mailing list, and when you do, they will rather than handing youswag across their booth, they will make a donation, which I thought was a cool idea.
00:27:10 Nahuai Badiola
That’s a cool idea. Now that that’s why it’s nice to see that some of them are looking for new ways of promoting and I think there is a space still to yeah to innovate and and reduce the the the waste overall and keeping that impact in theclients or potential clients in, in tax so.
00:27:30 Nahuai Badiola
Nora Ferreirós talks about the importance of in person events and how we can improve them, environmentally, doingsmall changes. For example, changing the event register form to use opt-out by default, for t-shirts or even the swagor make the merchandising more reusable by design.
00:27:53 Nora Ferreirós
We we in in risk community, we also can talk about events. For for example, we have many meet ups in the world, wehave many war camps.
00:28:04 Nora Ferreirós
The workers are kind of parties. There are a lot of sponsors, sponsors, bringing merchandising, a lot of people I don’tknow.
00:28:14 Nora Ferreirós
Eating or drinking or whatever living basically. So we want I I know community team want.
00:28:23 Nora Ferreirós
To want to.
00:28:26 Nora Ferreirós
I mean prove this event things for having more things, more events for.
00:28:31 Nora Ferreirós
For having more communities, more local communities, and this means more ways and more things, we have to thinkabout. So the part the in person, part of the community, what I feel I personal feel is the most important one becauseit’s.
00:28:49 Nora Ferreirós
Why I still am in robbers community? I think it’s the topic we have to talk.
00:28:57 Nora Ferreirós
We have to talk about too, when we talk about environmental sustainability. But there is a lot of points in environmental sustainability we can improve. But if I want to, if I have to.
00:29:11 Nora Ferreirós
To focus in just in one, I will say events can be a good way of improving workers community in environmental way. Yeah, I’m really happy because as a designer I discover how much we designers can do about in person event likesomething as simple.
00:29:30 Nora Ferreirós
For us, put in the.
00:29:33 Nora Ferreirós
T-shirt the T-shirt. You, you.
00:29:36 Nora Ferreirós
In the event you.
00:29:38 Nora Ferreirós
You take in the in.
00:29:41 Nora Ferreirós
The form when.
00:29:42 Nora Ferreirós
You you buy your ticket for a work camp. You just have to output the option of of of wanting the T-shirt and you willmake a a big difference with that so.
00:29:57 Nora Ferreirós
I I’m really happy that this. I have many many things to do in there. For example, I have proposed to to makeWordPress event work and brands to be.
00:30:11 Nora Ferreirós
To to make the things so you can reuse the the work on merchandising or the work Cam, I don’t know signs orwherever in other work and so it’s something I really I’m interested in because I discovered that this sign has manythings to.
00:30:31 Nora Ferreirós
To do health pain.
00:30:33 Nahuai Badiola
Courtney Robertson mentions the cultural differences of what eco-friendly means, also suggest to reduce the swagand mentions that the CHAOSS community have metrics on DEIB to ensure that events are meeting some social standards.
00:30:49 Courtney Robertson
Yeah, I think probably the area around events is there are people that are far better.
00:30:56 Courtney Robertson
At understanding the.
00:30:59 Courtney Robertson
The hosting impact or the development the the actual cost of developers running their laptops to build the plugins thatdo the things.
00:31:09 Courtney Robertson
But on the event side of it, I technically Deverell sits in weird departments internally at every organization, so developer relations, they never know where to put us. Am I am marketing, am I in engineering I where am I? I sit withinfield marketing underneath the entire WordPress organization. Field marketing. Are the folks like my manager.
00:31:29 Courtney Robertson
Adam Warner, a lot of people.
00:31:31 Courtney Robertson
That set up the booths at events, so around that area I’ve got a little bit of ideas. You know, I have sitting on my desknear me, one of our spag items was a bamboo made no cardboard made pen that used like paper. So being a littlemore eco friendly in terms of even our swag.
00:31:52 Courtney Robertson
But one thing that’s kind of fascinating is is UM.
00:31:55 Courtney Robertson
The cultural differences between.
00:31:58 Courtney Robertson
Areas around what the draw to eco friendly is or not. We have found that.
00:32:06 Courtney Robertson
A lot of the word camps that are coming on back online, again in North America do want to be eco friendly to the pointof I don’t need one more T-shirt. My drawers are overflowing. But in other communities.
00:32:18 Courtney Robertson
They want more shirts, they want more water bottles, they want more, you know, even our reuse, even not justGoDaddy, but all reusable water bottles. How many reusable water bottles could I need? I’m supposed to reuse.
00:32:30 Courtney Robertson
Them I don’t.
00:32:32 Nahuai Badiola
Right.
00:32:34 Courtney Robertson
Want more of them in my cupboards, I want to reuse what I’ve got, but the new one has the latest features, so now I need it because I’m a consumer. I don’t know. So it’s it’s something that I think that I’m sort of studying a little furtheron the impact of down to swag.
00:32:50 Courtney Robertson
But even then, I think that there’s this overlap. I saw some great metrics from the chaos community, again aroundthings like DEIB at events and what Kalos has is a whole checklist that you could go through.
00:33:05 Courtney Robertson
And at every event, the Linux Foundation requires all Linux Foundation events to use the chaos groups metrics aroundhow inclusive was this event for accessibility? For DEIB. For these other things at events too. So when we talk aboutevents and sustainability, even then, to me it’s like.
00:33:25 Courtney Robertson
Ohh but.
00:33:26 Courtney Robertson
But events could also be the social sustainability too. But I do see the environmental impact, right? I I have been toonly.
00:33:39 Courtney Robertson
Only after working at GoDaddy did I start going to work camps where I needed to go by plane. I had never been to a word camp that I could not drive to and.
00:33:47 Courtney Robertson
Driving is.
00:33:48 Courtney Robertson
What I needed to do because I don’t even have a train station or public transportation since I’m in America, get tosome events so you know, thinking around the.
00:34:00 Courtney Robertson
The many different ways that we can continue to elevate how to take care of our planet.
00:34:07 Courtney Robertson
How to make sure that our air and our water supplies are really good, that you know we’re we’re using as muchreusable energy as we possibly can. I think is is at the big holistic scale areas that we must continue to focus on, butthen down to the little micro details.
00:34:27 Courtney Robertson
Please hold on T-shirts and reasonable water bottles. I’m full.
00:34:31 Courtney Robertson
But you know what? Other kinds of things are are legitimate marketing items that people are seeking. People come looking for swag. There’s no denying it, especially at word press events.
00:34:43 Courtney Robertson
So how can we make that more environmentally friendly? Are things that I’m sort of always chewing on.
00:34:47 Courtney Robertson
And I think maybe.
00:34:49 Courtney Robertson
Could be a good conversation with those that are sponsors, the global sponsors within the WordPress org maybefacilitate A roundtable discussion on some of the things that they’re seeing with that just to help each other get thinkingabout it. Yeah, we’re competitors, but also.
00:35:04 Courtney Robertson
We like to share some resources and ideas around some of these. Oh, where did you get your swag? Maybe we wantto shop there, too. Maybe your environmentally friendly item is great, and maybe we should do this other thing. That’skind of similar.
00:35:17 Nahuai Badiola
Talking about the social part of creating a community, Julia Golomb shares her experience with WordCamp and Meetup organizers in Uganda. They created an event focused on students with the aim of creating job opportunities. We also reflect on how the community it’s getting older, that we should attract new generations and WordPress eventsare a great opportunity.
00:35:35 Julia Golomb
I’m thinking about.
00:35:39 Julia Golomb
Parts of the world that.
00:35:43 Julia Golomb
Where there aren’t great job opportunities and there.
00:35:49 Julia Golomb
Yeah. Where there’s limited job opportunities. And so in terms of the economic pillar, thinking about how can we bringWordPress and build WordPress community in those places for example, I’ve been yesterday I had a call with twodifferent.
00:36:06 Julia Golomb
Word camp and meet up organizers in Uganda in Jinja and they had just organized word Camp, Jinja, which reallywas focusing on students at a local school in Jinja and teaching those students word press and they were. Yes, it is. And they were proposing an event.
00:36:21 Nahuai Badiola
That’s right.
00:36:26 Julia Golomb
That’s a student showcase, so it would be a couple month challenge for students to work in teams to create a websitein WordPress and then.
00:36:37 Julia Golomb
This challenge would culminate in a two day in person event where they present their ideas and their present presentthe sites that they created.
00:36:46 Julia Golomb
And the reason that these organizers are in Jinja, Uganda, we’re so excited about this event is because it’s anopportunity for their students to develop practical skills. And they shared the, I think 25% of.
00:37:01 Julia Golomb
High school graduates.
00:37:03 Julia Golomb
Are able to secure jobs only 25% of of students who graduate are able to secure jobs, and so by building these thesetangible skills, they are.
00:37:17 Julia Golomb
Creating, basically building workforce skills and creating job opportunities for young people who otherwise might nothave access to that. So I think that that is something that would press.
00:37:30 Julia Golomb
As as as a project that we can continue to improve upon is bringing WordPress to communities that.
00:37:40 Julia Golomb
That would really, really benefit from WordPress. Yeah. And that’s one thing and and that’s so connected with thesocial, with the social piece as well, because there’s community building incorporated into.
00:37:53 Nahuai Badiola
Yeah. And is also bringing new people or new generations to WordPress, which is I think is another of the key thingswe should be talking about.
00:38:03 Nahuai Badiola
Because, yeah, the diversity you can. I mean, it means a lot of things and we have to try to improve in in every everysegment or of it. But one of them that sometimes we we forget is bringing new people because this is a a running talk.
00:38:23 Nahuai Badiola
I’m having with another colleagues and that we see each other in work camps. It’s really nice whatever, but.
00:38:30 Nahuai Badiola
Ah, we are getting older.
00:38:32 Nahuai Badiola
And not so many new generation is entering so.
00:38:38 Julia Golomb
Yes, yes, yes. And that’s another component of sustainability is how can this community and this project be sustainedover generations and if the WordPress community.
00:38:38 Nahuai Badiola
I think we should.
00:38:50 Julia Golomb
If we don’t pass the torch to younger people, then.
00:38:55 Julia Golomb
Sustainability. Well then, the project’s not sustainable.
00:38:59 Nahuai Badiola
To end the guests interventions Julia shares how talking about this topics helps to start thinking more proactively and can plant seeds for future events.
00:39:11 Julia Golomb
Well, thank you so much. Yeah. Thank you for talking with me and thank you for this good work that you’re doing I Ithink.
00:39:18 Julia Golomb
I think that asking these questions and initiating these conversations.
00:39:25 Julia Golomb
Has a significant impact because even this conversation is planting seeds for me. As I look ahead to 2024 word camp, US organizing and it’s getting me to think in advance, I think there’s a certain quality of thinking proactively ratherthan.
00:39:43 Julia Golomb
Reactively, and when we have the time and the space and the commitment to think proactively about how our in thiscase.
00:39:54 Julia Golomb
WordPress events can be.
00:39:56 Julia Golomb
Socially, economically and environmentally sustainable, sustainable, it gives me.
00:40:03 Julia Golomb
Yeah, it gives you the chance to think proactively about that rather than once. I’m already in the mix of organizing and don’t have the same bandwidth to do so.
00:40:14 Nahuai Badiola
That’s so nice to hear, because at the end is the main aim of the podcast series is just to yeah, like, hey, I’ve beenthinking about this.
00:40:19 Julia Golomb
Yeah. Yay.
00:40:27 Nahuai Badiola
And I know that more people, it’s been thinking about it or or if they are not, they are willing to spend more time with it. I really hope you also find these conversations thought provoking. As usual the guests shared a lot of good ideas, covering a lot of ground and the 3 pillars, so I’ll try to summarize the main points.
00:40:48 Nahuai Badiola
I In the environmental part there were common points that all the guest mentioned, like promote traveling by train, avoiding single-use plastics or reducing waste. Inside later there are a lot of things we can do, from opting-out itemson the event register form (like the t-shirts or the swag) to reducing printed items or minimize the physical swag fromsponsors.
In this sense, we talked about the importance of finding a balance between sponsors been more sustainable but stillhave an impact on event attendants and how there is a lot of room to innovate in this area.
00:41:24 Nahuai Badiola
Overall, new ideas can have a big impact on future events and applying them on flagship events could serve as example to smaller events. All this without forgetting about the fact that all the events are organized by volunteers and have a tight budget. We should keep it in mind and try to improve things with time but without burden ourselves withunrealistic objectives.
Also, the main objective of WordPress events it’s to strengthen the links between the community.
00:42:02 Nahuai Badiola
For that reason we should promote having a diverse group of people and having some metrics on DEIB can help tomeet some objetives.
In this sense, we also reflected on how the community it’s getting older, the fact that we should attract new generations and how WordPress events are a great opportunity to do it.
00:42:22 Nahuai Badiola
Finally, talking about how we can make WordPress events more sustainable helps to, raise awareness, bring new ideas and move them forward.
Here we only mentioned some of the ideas that are in the guidelines we are working on. So if you want to see all ofthem or you want to share a new one you can do it going the show notes.
00:42:47 Nahuai Badiola
Thanks for listening. I hope you found the episode and our guest opinions as interesting as I did.
00:42:53 Nahuai Badiola
You can find all the resources mentioned during the episode in the sound notes. You will also find more informationabout this episode guests.
00:43:01 Nahuai Badiola
I would love to.
00:43:02 Nahuai Badiola
Hear your opinions on this topic. For that you can leave a comment on the website. You can go to sustainp.com/six thenumber.
00:43:12 Nahuai Badiola
Or share it in the social media platform. You are more comfortable on. And if you think that the episode could be interesting to a WordPress colleague, please share it in the next episode. I will be joined by Nora Faiz and Saba to talkabout the WordPress Sustainability initiative and the journey to become an office.
00:43:32 Nahuai Badiola
Team, I hope you join me there. Bye bye.
Guests
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Birgit Olzem
Role: WordPress Professional and DEIB advocate
Bio: Birgit Olzem, a WordPress enthusiast extraordinaire, juggles diverse roles and advocates for mental health awareness, diversity, and unsung contributors. A proud mother and grandmother, she also consults on personal branding and explores surface pattern design. Birgit embodies the WordPress spirit, champions community, and connects humanity with humor and warmth.
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Juan Hernando
Role: (Weglot sponsored) Community Team Program Manager / WCEU 2024 lead organiser
Bio: I’m Juan Hernando, Program Manager of the WordPress.org global community team, one of the lead organizers of WordCamp Europe 2024, sponsored by Weglot within the Five for the Future initiative and a very active member of the WordPress community in Spain and in Pontevedra, Galicia in particular.
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Courtney Robertson
Role: Open Source Developer Advocate, WP Training Team Faculty Member
Bio: Courtney Robertson, an accomplished Open Source Developer Advocate at GoDaddy, a dedicated WordPress Training Team Faculty Member, and a co-founding board member of The WP Community Collective, effortlessly engages audiences with her relatable insights on getting involved and supporting contributors in the open source community. Staying true to her roots as a professional educator, Courtney seamlessly merges her teaching expertise with her passion for technology, both on and off the stage. Serving developers, website creators, and open-source enthusiasts, Courtney delivers immense value by drawing from her rich background as a computer science educator and full-stack developer. She is driven by a strong commitment to onboarding the next generation of contributors and advocating for sustainable funding solutions for open-source developers. Away from the screen, Courtney embraces her creative side, whether by playing her 7-string electric violin, exploring the possibilities of 3D printing, hiking through nature with a camera in hand, or tending to her abundant vegetable garden. Her multifaceted interests and genuine enthusiasm make Courtney a truly inspiring speaker in the open-source community.
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Julia Golomb
Role: WordPress Community Team Program Manager, sponsored by Automattic
Bio: Julia Golomb is a full-time contributor to the WordPress Community team, sponsored by Automattic. She delights in bringing people together around a shared love of WordPress, and is dedicated to promoting the open source values of transparency, collaboration, inclusiveness and community. With a background in conflict resolution and mediation, Julia helps WordPress meetup and WordCamp organizers worldwide build inspiring and inclusive WordPress communities. Julia has a masters degree in Environmental Management from the Yale School of the Environment. Before coming to WordPress, she worked for 8 years as an environmental mediator, facilitating multistakeholder collaboration on complex social and environmental projects. When Julia’s not busy with WordPress, you’ll find her biking, befriending dogs, and spending time in the forest.
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